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Candice Troupe
Candice Troupe is SVP, Marketing & Partnerships at Scene+, where she leads marketing, customer experience, and partnership strategy for one of Canada's largest loyalty ecosystems. With more than two decades of experience spanning loyalty, CRM, digital marketing, customer experience, payments, transit, and retail, Candice has helped shape some of Canada's most recognized loyalty programs. She is passionate about creating meaningful customer experiences, building high-performing teams, and designing loyalty strategies that deliver lasting value for both consumers and partners.